How To’s & Tutorials How to boost your influence on social media


Even if relatively young, the term ‘social media influence’ has transformed into one of the main marketing concepts defining internet users’ ability to affect people’s opinion in a variety of social communities. In social networking terms, influence is measured by the popularity of the product/idea being shared in the community.

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How To’s & Tutorials Best practices for creating quality content marketing strategies


Demand generation specialists certainly appreciate the importance of content marketing for their activities, being the most important link that connects customer retention and brand awareness. Executed in a smart way, content management helps the brand becomes recognizable and trustworthy in the eyes of prospective customers.

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Did you know 11 Important WordPress Image Optimization Plugins


Experienced bloggers know that compelling and engaging content doesn’t solve the traffic generation issue on its own because visitors are different, and so are their judging criteria to as which website offers better content than the other. One thing all visitors mind are images that load slowly. In today's article, we're going to present some of the best WordPress image optimization plugins.

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How To’s & Tutorials WordPress Content Marketing


As you know, WordPress is one of the world’s most popular website creating and open-source platform. Speaking of content marketing in the WordPress environment, we can’t neglect blogging. Users seem to have embraced the principle of delivering high-quality and reader-friendly content, as it is the main tool that can help them attract interest and followers to their website.

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