Even if relatively young, the term ‘social media influence’ has transformed into one of the main marketing concepts defining internet users’ ability to affect people’s opinion in a variety of social communities. In social networking terms, influence is measured by the popularity of the product/idea being shared in the community.
Demand generation specialists certainly appreciate the importance of content marketing for their activities, being the most important link that connects customer retention and brand awareness. Executed in a smart way, content management helps the brand becomes recognizable and trustworthy in the eyes of prospective customers.
Experienced bloggers know that compelling and engaging content doesn’t solve the traffic generation issue on its own because visitors are different, and so are their judging criteria to as which website offers better content than the other. One thing all visitors mind are images that load slowly. In today's article, we're going to present some of the best WordPress image optimization plugins.
As you know, WordPress is one of the world’s most popular website creating and open-source platform. Speaking of content marketing in the WordPress environment, we can’t neglect blogging. Users seem to have embraced the principle of delivering high-quality and reader-friendly content, as it is the main tool that can help them attract interest and followers to their website.
How To’s & Tutorials Applying Google Fonts on WordPress Websites
Designers love Google fonts because they are free and beautiful resources. Still, a big deal of whether you can or cannot apply Google fonts depends on your website. In the WordPress case, you can always work on the CSS code to enable most of them, but there are quicker ways to resolve this issue.